Getting Started

Paste your website URL and we scrape your site plus discoverable social signals to generate an initial Brand Context Protocol automatically — identity, visual, verbal, positioning, all populated from what’s already public about your brand. No signup required to run the scan; afterwards, just click Claim This Brand on the report to sign in and make it yours.

Sign in with Google using your work email — your account is active immediately, no waitlist. Any brand you scanned is yours to claim, and you land straight in its workspace to edit, govern, and connect the BCP.

Inside your brand’s Updates Workspace, drop your finished documents into Step 1 — Brand Foundation: your brand book, a distilled brand intelligence report, and your ICP document. Our document analyzer reads each one and pulls out identity statements, voice descriptors, color and typography rules, positioning, and audience — pre-populating fields the X-Ray scan couldn’t infer from public signals alone.

BCP reads each uploaded document and proposes BCP edits with a confidence score per change — it consumes your finished intelligence rather than re-analyzing raw data. In Step 2 — Draft Review, you Accept, Reject, or Modify each one. Nothing changes the live BCP until you publish — the draft is a safe staging area you can come back to.

Once every change is reviewed, Publish creates a new BCP version and auto-snapshots the previous one. Version history lists every published state with a changelog; you can roll back to any prior version any time.

The Access tab gives you three tiers of sharing — you pick the right one per consumer:

• Public URL — brandcontextprotocol.com/brands/<slug>/brand-context.json. Returns basic identity, visual, and metadata. No key needed; safe to put in a marketing site footer.
• Read key — adds scoped sections (verbal, governance, positioning, brand_constraints, context_refs, extensions) plus companions like the claims registry.
• Read + Evaluate key — adds the on-brand evaluation, rewrite, and design-analysis APIs — the surface MCP clients and integrations use.

Quick presets for Content Team, Agency Partner, and Full Access make this a two-click handoff. Per-key monthly usage is visible on the same page, and any key can be revoked instantly.

Take the API key from Step 7 to Claude Desktop, ChatGPT, Slack, Zendesk, or Canva — one key works across all of them. Each integration has a copy-paste setup snippet on the Integrations page. Keys are revocable any time, and monthly per-key usage is tracked back on the Access tab.